We already knew of Amber and her impressive path in athletics and media before she joined the Athelo Group team. She was a rising name in a hyper-niche sport and had a lot to offer outside of skimboarding. We were eager to partner with such a versatile force. 

Amber never had the opportunity to work with a management team before Athelo. She was completely self-made and already had a solid understanding of her personal brand. We provided her the necessary tools to allow for her media presence to develop further. We wanted to open up avenues for her to do more with her social media channels and get her work in publications and magazines.

We are essentially the organizing drive behind Amber’s day-to-day life. We helped to secure her new deals with brands such as SteadyMD and BUILT Bar while leveraging her talents to strengthen relationships with her current partners. We’ve helped to nourish her ties with brands so they could flourish into long-term, mutually beneficial relationships.

Amber is continuing to put in work both in and out of the water. She’s hoping to continue growing as a skimboarder and take home another world championship win. She also hopes to continue honing her talents as a producer, director, and editor too. From seeing more of her work on billboards to eventually directing TV commercials and movies, we want to open up doors to a diversity of media opportunities for Amber.