Latest News

People Taking Action: Local woman completes 40-hour run for orphanage

A 40-hour run - that was Ashley Horner's mission.

Some of it on a track, the other part of it on Virginia Beach roadways. And after several hours in, it was taking a huge toll on her body.

World Surf League’s New Rules For 2021 Will Stoke Competition

As with so many other sports across the world, the coronavirus pandemic has affected the world of surfing. It has sidelined some of the sport’s up-and-coming women such as the U.S.’s Summer Macedo and Brisa Hennessy of Costa Rica—if not fully to the shores, then at least making them wait to compete live again.

Surfing Was Set to Debut at the Summer Olympics, 2020 Had Other Plans

This was going to be a historic year for the sport of surfing. We spoke with the world’s top surfers to go behind the scenes as the sport prepares to make its Olympic debut … next year.

Kim Hildreth and Sarah Schmerhorn Talk Upcoming AVP Champions Cup Series

The volleyball pair discusses playing amidst a pandemic and how the AVP is working to keep athletes safe.

Lawn Patrol: Get The Full Tour Of Honolua Bay With Summer Macedo

Pro surfer and Maui local Summer Macedo takes you on a tour of her home in Lahaina, Maui and her home break at Honolua Bay. After showing you around her guitar collection and father's paintings, she heads up the road to the site of the Maui Pro presented by ROXY to recap her competitive career at the break and go for a surf.

PODCAST: Alexa Score - Professional Wakeboarder, Cancer Survivor, And TV Host

Alexa Score is a professional wakeboarder, Tv Host and a Cancer survivor. She has an amazing story of overcoming cancer at a young age, moving across the country to pursue professional wakeboarding before she even turned 18, and how she has now become a host for many television shows. We talk about her journey and where she plans to go in the future. Be sure to tune in for the full episode.

Corey LaJoie joins Spire Motorsports: ‘A ceiling as high as we can make it’

Within seconds of the August news that Spire Motorsports purchased Leavine Family Racing’s charter and assets, Spire co-owner Jeff Dickerson received a text from Corey LaJoie.

Where should I drop my seat off?

Corey LaJoie Joins Spire Motorsports As He Aims To ‘Race With The Big Dogs’

When Spire Motorsports announced it was expanding to a two-car organization in 2021 with its own race shop, only one driver texted team co-owner Jeff Dickerson.

It was Corey LaJoie, a man who announced he was leaving Go Fas Racing in hopes of finding a more competitive ride. Well, LaJoie’s text made him stand out among the competition as Spire Motorsports looked to fill the seat of its lead car.

Blog

March 25, 2021
Gambling in eSports

Gambling in eSports has gotten out of control and could get even worse without proper regulations. There are two forms of eSports betting: cash betting on professional eSports games and skin betting. The first gambling companies to enter into eSports already had a foothold in the traditional sports industry. After noticing the exponential rise in […]

March 18, 2021
OPINION: So you want to get involved with NFTs? Here’s what you need to know

Thought the past year couldn’t get any crazier? Well, I hate to break it to you, but people are now buying tweets online for prices over $1 million. Yep. You read that right. As of March 16, 2021, a tweet by SpaceX owner and Tesla CEO has been bid on to sell for over $1.1 […]

March 4, 2021
The Power of the Athlete Podcast

Podcasts have become a very powerful medium by which to convey information and let people get to know you. They are great ways to make a connection and cultivate a relationship with potential fans and followers. Podcasts are quickly gaining more power with increased popularity. Over 51% of U.S. consumers over 12 years old listen […]

February 25, 2021
The Possibilities Clubhouse Gives to Athletes

In a “pre-COVID” world, real-life conversations were perhaps one of the best aspects of life that were taken for granted. With people remaining indoors and “in-person” activities put to a halt. Online services such as gaming, video streaming, and podcasting began to gain popularity. While podcasting began to rise among various celebrities, influencers, and athletes. […]

February 18, 2021
Early Specialization and Diversification in Youth Sports

Youth sport is fundamentally bound by ethical issues that are multiplied as parents become increasingly involved in the athletic lives of their kids. The cost of youth sports is continuing to rise and is compounded by a significant number of hidden costs. This includes gas money, hotel charges, and restaurant fees that parents are supposed […]

February 11, 2021
The Sports Betting Industry is Here to Stay

Many of the Super Bowl’s most notorious annual advertisers opted out of a TV spot for this year’s game, keeping in line with an overall fan experience that felt anything but normal. Instead of traditional brand heavyweights like Coke, Pepsi, and the Anheuser-Busch giants dominating commercial airtime, some fresh faces chose to enter the picture […]

February 4, 2021
Sponsorship Opportunity in a COVID-19 World

In the middle of March, the world of sports changed. We witnessed games being canceled, seasons being postponed, and fans being told they cannot return to stadiums. Many people were worried about how sports would return and what the future holds. Sports teams make most of their profit through three ways: fan attendance (ticket sales […]

January 28, 2021
OPINION: Action Sports is Having a Moment and I’m Here for it

Athletic opportunities take many forms. For some, sports involve a team, a field, or a ball. For others, sport is more solitary and potentially life-threatening. Participation in extreme sports is rising in popularity and spanning across a range of demographics. For extreme athletes, the roar of the crowd is replaced by the rush of adrenaline […]

January 22, 2021
There’s a Niche for You on Twitch

During a time when almost every interaction is virtual, there is one platform that has made incredible strides to become the ideal media streaming service. Twitch has gradually begun making its climb to becoming one of the most used apps over the past couple of years. Many would assume that Twitch is just another “nerdy” […]

January 14, 2021
An Overview of Social Media Marketing and an Introduction to Surreptitious Advertising

Athletes are increasingly monetizing their social media channels. Portuguese football star Cristiano Ronaldo, who currently has the most Instagram followers at 254 million, can make $1.5 million per Instagram post (GQ, 2019). While most athletes cannot compete with Ronaldo’s digital following, the ability to incorporate this lucrative supplemental revenue stream in addition to league contracts is […]