Latest from the blog.
Celebrating the 2022 Little League World Series
This year marks the 75th anniversary of the Little League World Series and its first ever expansion of both the baseball and softball leagues. For people new to the world of baseball and softball, the Little League World Series is an annual tournament for children aged 10-12 years old. Although the league doesn’t actually have
Community College Sports: Why They’re Essential for Athletes
By Kayla Jones If someone were to ask you to name some of the top college athletic programs in the US, what would be the first schools that you would name? For most people, they would likely name some of their favorite Division 1 schools that are well-known for their athletic programs such as University of
Women in CrossFit Are Breaking Down Body Image Stereotypes
By Clair Baker When you think about CrossFit, what comes first to mind? Heavy weights? Box jumps? Men with large muscles? What if I told you that women are taking over the CrossFit industry like never before…not only in the gym, but in the media, too. Thanks to these strong, powerful, and capable women, the
The Uncertain Future of College Football Realignment
By Devin Kelley A University or college football team is essentially a business. With the sheer amount of money and profitability within college football, it is obvious that schools are looking to put themselves in the best position to grow and ensure long-term success. One way to ensure this vision is to be in the
Premier League Cracking Down on Gambling Sponsors
By Samson Wolpov\ Although sports have reportedly been around for 3,000+ years, historians say sports betting has only been around since the mid-20th century. Recently, sports betting has seen a crackdown on regulations in some parts of the world because some countries or citizens perceive it as organized crime. In other parts of the world, it
Social Media in Sports Marketing – Gen Z and TikTok
By Sasha Matar They say all roads lead to Rome, but today, all roads lead to TikTok. With almost 1.2 Billion active users on the platform, the video sharing social network has become a trendsetter in every aspect. TikTok content is at the very center of most sports industries. Around 46% of people on TikTok
What is LIV Golf and How Does It Compare to Rival Leagues
By Thomas Calhoun The PGA TOUR has always been considered to be one of the most prestigious and well respected leagues in the world, but on June 9th of this past year, the golf landscape changed forever. Just three weeks ago, the first competitor to the PGA TOUR came around and immediately made waves like
Impact of Title IX on Women’s Sports
By Sasha Matar Fifty years ago, a federal civil rights law was passed: Title IX. This law prohibits sex discrimination in all educational institutions (colleges or schools), programs, or activities that receive federal fundings. In other words, Title IX states that “no person shall, on the basis of sex, be excluded from participation in, be
Juneteenth in Sports: How Athletes & Teams Take Action for Change
By Alyssa Turner Up until last year, the most recent holiday officially adopted in the US as a federal holiday was Martin Luther King Jr. Day in 1983. All of that changed when, on June 17, 2021, Juneteenth was signed into law by President Joe Biden. Juneteenth is the celebration of June 19, 1865, when
A Look Back at the First Year of NIL
By Thomas Calhoun The NIL Era Begins: What July 1st 2021 Changed in College Sports On July 1, 2021, the National Collegiate Athletic Association (NCAA) approved a national interim policy that grants collegiate athletes the right to profit off of their name, image, and likeness regardless of whether or not that athlete’s residing state has