Latest from the blog.
Scoring into the Olympics: Surfing
How is surfing scored? In recent years, surfing has grabbed a foothold in the Summer Olympics. Though it is not an Olympic year, the sport of surfing is heavily on our minds during this week of the WSL finals, and we are going to get into the nitty-gritty of how athletes in such a niche
How to Become a NASCAR Driver
The process of becoming a NASCAR driver is a long and tedious road. Driving at top speeds of 200 mph is not something that the average person can imagine doing, but for some it is their entire life and not just the actual driving part of it. NASCAR and global professional motorsports as a whole
The Fastest Game on Two Feet – Lacrosse
Between 2001 and 2018, Lacrosse was perceived by many as a bottom tier sport. For much of its early existence as a professional sport, there was only one league, the Major League Lacrosse (MLL), and the ticket sales and viewership were consistently decreasing year after year. Players were starting to voice their concerns and opinions
Celebrating the 2022 Little League World Series
This year marks the 75th anniversary of the Little League World Series and its first ever expansion of both the baseball and softball leagues. For people new to the world of baseball and softball, the Little League World Series is an annual tournament for children aged 10-12 years old. Although the league doesn’t actually have
Community College Sports: Why They’re Essential for Athletes
By Kayla Jones If someone were to ask you to name some of the top college athletic programs in the US, what would be the first schools that you would name? For most people, they would likely name some of their favorite Division 1 schools that are well-known for their athletic programs such as University of
Women in CrossFit Are Breaking Down Body Image Stereotypes
By Clair Baker When you think about CrossFit, what comes first to mind? Heavy weights? Box jumps? Men with large muscles? What if I told you that women are taking over the CrossFit industry like never before…not only in the gym, but in the media, too. Thanks to these strong, powerful, and capable women, the
The Uncertain Future of College Football Realignment
By Devin Kelley A University or college football team is essentially a business. With the sheer amount of money and profitability within college football, it is obvious that schools are looking to put themselves in the best position to grow and ensure long-term success. One way to ensure this vision is to be in the
Premier League Cracking Down on Gambling Sponsors
By Samson Wolpov\ Although sports have reportedly been around for 3,000+ years, historians say sports betting has only been around since the mid-20th century. Recently, sports betting has seen a crackdown on regulations in some parts of the world because some countries or citizens perceive it as organized crime. In other parts of the world, it
Social Media in Sports Marketing – Gen Z and TikTok
By Sasha Matar They say all roads lead to Rome, but today, all roads lead to TikTok. With almost 1.2 Billion active users on the platform, the video sharing social network has become a trendsetter in every aspect. TikTok content is at the very center of most sports industries. Around 46% of people on TikTok
What is LIV Golf and How Does It Compare to Rival Leagues
By Thomas Calhoun The PGA TOUR has always been considered to be one of the most prestigious and well respected leagues in the world, but on June 9th of this past year, the golf landscape changed forever. Just three weeks ago, the first competitor to the PGA TOUR came around and immediately made waves like